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Building Her Business Blog

Meredith Kallaher Marketing, LLC

 

This blog will report the steps I took to open, manage and grow my new "solo shop" in the Fall of 2020.

I will share the decisions I made, the tech I implemented, and the sales method I used to put new customer contracts in place so I could quickly and effectively begin helping small business owners expand their reach and explode their sales, and in turn, grow my business.

Maximizing Brand Impact in 2024: A 2-Part Guide to Strategic Facebook and Instagram Awareness Ad Campaigns awareness campaign brand awareness facebook ad spend facebook ads facebook ads strategy Jan 12, 2024
Blog title slide with headshots of two women that announce an interview they shared in blog titled
How to use Sprint Testing to Select Your Profitable Speaking Topic featuring an interview with Jenn Zellers facebook ads strategy sprint testing virtual summit Nov 30, 2023
Blog title slide with ad strategist sitting on a bench in a white suit
2024 Facebook Ad Spend Guide: Setting the Right Budget for Success ad campaigns digital advertising facebook ad spend facebook ads facebook ads budget facebook ads strategy facebook business manager instagram ads Nov 21, 2023
Woman standing in front of a flower wall introducing the blog article
The Myth Busted: Can Facebook Ads Really Work for Low-Ticket Offers or Products? Nov 02, 2023
Two circles with the headshots of Meredith Kallaher, a Facebook Ads Strategist and Megan Kachigan, a Direct-Response Copywriter
The 10 Essentials of a High-Converting Landing Page for Coaches and Course Creators conversion rate optimization copywriting funnel landing page Oct 26, 2023
Woman on a phone in a blue dress giving Q4 ad campaign advice to her client
Maximizing Your Q4 Facebook Ad Campaigns: Tips for the Holiday Season blackfridayads facebook ads facebook ads strategy facebook business manager facebookadsmoreexpensive instagram ads planningforq4 Oct 20, 2023
Blog author sitting at a red cafe table with her arms crossed and blue glasses on smiling at the camera because she is excited to share infomration about the latest tool Chat GPT released.
Harnessing the Power of ChatGPT's New Image Analysis for Facebook and Instagram Ads ad campaigns ai ai image analysis chatgpt facebook ads instagram ads Oct 13, 2023
Facebook Ads Strategist discussing
Decoding the Facebook Ads 'Learning Phase': What You Need to Know facebook ads facebook business manager instagram learning limited learning phase marketing for your business Sep 28, 2023
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How to Balance Personal and Professional Branding on Social Media brand awareness brand story instagram business account instagram trends optimize social media social media Sep 12, 2023
How I Grew My Instagram Followers by 4,000% in 2023 building your business instagram instagram business account instagram community Aug 02, 2023
Custom Audiences: The Secret to Unlocking Facebook Ads Success for Course Creators
Custom Audiences: The Secret to Unlocking Facebook and Instagram Ads Success for Course Creators course creator custom audiences digital advertising digital marketing digtial course facebook ads instagram business account instagram trends Mar 07, 2023
3 tips to drive down FB + IG Ad Costs in 2023
3 tips to drive down FB + IG Ad Costs in 2023 ad campaigns advertising facebook ads Feb 24, 2023
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